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Tips on Surviving the First Year as an Entrepreneur

One of the most notorious statistics in the business world claims that 95% of all small businesses fail within the first five years. Still, for most entrepreneurs, this can happen even sooner. You may plan, plan and plan away but as legendary Prussian general Helmuth von Moltke the Elder once said: “No battle plan survives

 
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Running A Startup As A Digital Nomad – What To Pay Attention To

Ah, being on the move, nothing quite like it. Nothing to bind us to a particular location, just the open road and a stable internet connection and we’re good to go. Although this lifestyle has a lot to offer, getting everything set up correctly can be a hassle and, like in all things, setting up

 
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Rooftop Advertising: How to Get into This Unique Form of Marketing

Rooftop advertising is and effective form of outdoor marketing. The roof of your building provides a secure and highly visible medium for large-scale ads. That empty space could be used to present flat text, billboards, 3-D shapes, or any form of advertisement at a scale that will draw attention to your business from a distance.

 
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The Importance of Creating High-Quality Content

What kind of impact can content make, in terms of SEO? You’ve probably seen the phrase “content is king” everywhere around the Internet, but why do people toss it around so much? It’s because quality content is a crucial aspect of every SEO strategy. When it comes to content, quality is always a safer bet

 
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Cut Costs & Stop Breaking Your Phone with These 4 Preventative Measures

A cracked screen or other types of damage on a cell phone is unfortunately common. Some people will simply make due with a small crack in their screen, but this could be rather annoying and bothersome over time. Others may pay a substantial amount of money to replace a cracked or shattered screen. When you

 
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5 Great Marketing Technologies for Maximum Impact

Marketing builds customer relationships and brand awareness. Without effective marketing tools you’re more likely to lose customers than to gain them. Inefficient marketing means lower revenue and limited growth. For your company to continue expanding in a digital age, you should consider some of the following marketing tools. Social Media Marketing Social platforms can grow

 
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10 Best Secrets for Personal Branding in 2017

Personal branding is a way to present yourself online and offline. You can make your identity through your branding and will be able to compete in a market. In 2017, with the popularity of social media personal branding becomes universal and provides a way to make your identity around the globe. If a person chooses

 
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How to Promote Your Startup

As soon as you create a startup, you need to start thinking about how to promote it. There’s a lot of competition in almost every industry and you need to find a way to make your business stand out from the pack. This doesn’t have to be expensive, but it needs to be done with

 
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6 Tips for Retaining Customers

With a highly competitive market, especially in the Ecommerce world, improving customer retention is not as simple as it may seem. Customers are crucial for any kind of business success. The more of them you succeed to attract and retain, the more successful and prosperous your business will be. In order to keep your customers

 
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Most Suitable Marketing Strategies for SMBs

While it is true that major conglomerates and SMBs both need marketing, there is a huge difference when it comes to the approach. The first ones have an almost unlimited marketing budget and an already established brand name, while SMBs have neither of these things. This is why people behind their marketing campaign need to

 
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