A career in Public Relations (PR) can be very rewarding, with great opportunities for career development, but it’s also a highly competitive profession. That’s why it’s important that you bring your ‘A Game’. Here are a few tips to help you get started. Tweet
Have you been searching for a job far longer than your bank balance is comfortable? You”ve submitted a top notch resume showing you at your best numerous times but you find you still haven’t reached the interview stage? It may be surprising to discover that this failure could be because of what is, essentially, a robot going
Things that make us procrastinate We all love to procrastinate and the Internet is the perfect tool for helping us to do it. I have lost count of the number of hours I spend mindlessly surfing the web when I should be writing or doing some research. Doing my accounts or writing proposals are two
For the past two summers, Toyota has embarked on their “100 Cars for Good” campaign, a program that gives brand-new Toyota vehicles to 100 deserving nonprofit organizations. Tweet
Brands come and go. Some brands have made the right business decisions to keep their businesses around for extended periods of time, and other brands simply didn’t have the lasting power needed to keep their business profiting throughout the years. We’ve seen many businesses come and go, and the following are five brands that have failed.
Entrepreneurs come up with ideas for products and services every day. Whether the ideas are good or not, many of them never see the light of day. Why? That’s because the person with the idea does not have a competent model to show that the product or service will be successful and in how the
Many businesses are opting to use exterior and interior signage as a way to market their business. Both types of signage offer an array of benefits to the business owner, including more foot traffic, increased visibility with messaging, great return on investment and a cost-effective marketing strategy. Tweet
When I first started my company three+ years ago, I searched for seemingly hours to try to determine a pricing structure for my services. Instead of finding specific prices for services, I read a lot of philosophy about “how to price” my services. That didn’t work for me. I am an old-school retail guy at
As I was meeting with a job seeker today, we inevitably discussed LinkedIn as one of the pieces to finding a job. Interestingly she had decided not to have a Linkedin profile right away. Being the curious guy I am, I drilled away until I uncorked the reason and boy was it a good one.