Most corporations maintain blogs, and doing so is beneficial in many different ways. Blogging, however, isn’t necessarily a company’s area of expertise. For corporations, it’s very important that they create a clear plan for blogging – what they want to achieve, how they’ll achieve it, etc. No matter what, there are some things that management should always keep in mind.
For the past two summers, Toyota has embarked on their “100 Cars for Good” campaign, a program that gives brand-new Toyota vehicles to 100 deserving nonprofit organizations.Read more…
If you are a writer whose job it is to capture the attention of your readers through a call to action, there are certain writing techniques you must master if you truly want to get your readers to take action. If done correctly, the written word can have a great impact on convincing people to take a certain course of action, and it is your job as the writer to master the skills needed to do so. If you want to write articles that will truly get your readers to take action, here are 7 helpful writing tips to utilize in your articles.
Brands come and go. Some brands have made the right business decisions to keep their businesses around for extended periods of time, and other brands simply didn’t have the lasting power needed to keep their business profiting throughout the years. We’ve seen many businesses come and go, and the following are five brands that have failed.
If you’re working in PR, you know that one of your main objectives is to know how to make a bad situation better in the blink of an eye. You need to have plans and stories created that can fix any type of situation, including knowing how to manage a bad online review.
Entrepreneurs come up with ideas for products and services every day. Whether the ideas are good or not, many of them never see the light of day. Why? That’s because the person with the idea does not have a competent model to show that the product or service will be successful and in how the company functions. A business model is an important element in creating a successful company, small or large.
Many businesses are opting to use exterior and interior signage as a way to market their business. Both types of signage offer an array of benefits to the business owner, including more foot traffic, increased visibility with messaging, great return on investment and a cost-effective marketing strategy.
Written by: Guest Blogger Zuhair Siddiqui
The task of finding the best designer for your requirements is difficult, but following a process can make it easier. While browsing through designer’s portfolios can give you a good indication of the capabilities of the designer, it can often be difficult to judge a designer on their website/portfolio alone, since many portfolios resemble each other. However, once you can determine the specifics of what you want the designer to work on, it can be a fairly simple task to browse various designers’ portfolios and find a suitable designer.
Written by: Guest Blogger Mark Weatherford
Anyone can be a writer, but not everyone can be a writer who has style. Style is what makes writing special, refined, and successful. Good style will appeal to your audience and make your work interesting and easy to read. A writer without style is like a king without a crown.